As I am sure most SEO professionals (or amateurs, no discrimination needed) are aware, virtually all tools that can handle keyword research the right way don’t come for free. On the other hand, it may be possible to check popularity and various other stats of simple keywords with tools like Google Trends, but when it comes to long tail keywords, things may get different – like “expensive,” you know… Fortunately, a buddy of mine told me about TailWords two days ago, so I decided to share this priceless piece of info with you.
Before moving on, let’s make one thing clear to those who may not be into long tail keyword research – according to the article on keyword research I found on Wikipedia, “The long tail in keyword research is basically an expansion of a core, generic, high volume keyword phrase to include numerous combinations and permutations of the keywords and their associated or relevant phrases.” To make it even easier to understand, let me say just this – if you can’t compete on “Android software,” you may have a clear shot on “Android software for Chinese tablets” or “free Android apps for HTC Diamond.” That should make everything clear, I hope.
Now, let’s take a closer look at TailWords: I will start by saying that this tool is far from perfect, since it delivered no results when I searched for popular keywords like “Android” or “Microsoft,” but it proved pretty helpful in providing information based on keywords like “news” or “windows.” That’s pretty strange, if you ask me, despite the fact that “Microsoft” seems to be less popular than “Windows,” according to Google Trends…
… but since this is only a suggestion that you should take TailWords for a spin and nothing more, let me just add the things you’ll get after typing in a certain keyword in this Web-based tool: Searches, Results, Results (Phrase), Results (Title), Adwords Price, Adwords Volume, KEI, KEI (Phrase), KEI (Title), Domains, LT Length, LT Volume, LT Searches. More than basic search, you can also use advanced filters and, if any of the results you get seems like something new, you can always check the help page. That’s all, folks – now you can go and make success happen online! 😉